After days of mourning and asking questions about what’s going on DuolingoLuis von Ahn, the company’s co-founder and CEO, finally broke his silence with a powerful message to fans.

DuoThe Duolingo owl, was killed in a tragic accident with a Cybertruck a few days ago. Shortly after the premature death of Duo, the other Duolingo characters also met their creator. This is in a spiral to assign many other popular brands with their mascots who also die, and the fans watched from afar confused and amused.

Friday, the CEO of the brand shared an overview of this horrible tragedy (or perhaps a brilliant marketing campaign) in a Tiktok Video that quickly became viral.

The CEO of the brand finally broke its silence on all the action which is recently.

“I have prepared a statement that I will read in the light of recent events,” he started his Tiktok video. “As I am sure you’ve seen it now, Duo has been touched by a Cybertruck. And it seems that, in fact, each Duolingo character is dead.”

He continued to say: “On behalf of their friends, family and Dua Lipa, we honor their memory.”

The CEO continued his dark message to share this, “duo finally answered the question he asked so many Spanish or disappear?”

“It is difficult to believe that last week, I spoke to Lily. Just before finishing the video call, she told me that he was fine. These words echo in my soul for eternity”, a- he continued. “We know that he has threatened many of you, sometimes gently, sometimes with dislocated persistence. But it was never personal.”

He also shared that the duo’s mission was to make education accessible, “a terrifying notification at the same time”.

“Now, the duo sequence on earth has ended. It is our turn to keep us together to continue its inheritance,” continued Von Ahn. “We carry the torch in front as a company, as a team and as an older.”

He concluded his message saying: “We are delighted to get up in the opportunity in the face of the loss of our old friend Twerking, blur, lime green, fictitious and crisp. So in his honor, let’s do what he would have liked – Open the application, make a lesson and share your most beautiful memories. “

He finished his conclusion with what could be a clue – “Keep the flame on for the duo. Who knows, he could just come back.”

The CEO video quickly became viral with more than 3 million views currently and 7,600 comments from brands and fans.

Starburst said: “Here for tradition”, and The Weather Channel wrote: “Forecasts: 100% Chance of Tears”. Scroth Daddy, who created their own scenario involving the death of Duo, shared: “I am in a spiral”. Vita Coco wrote: “He was not fictitious for me.” Tree Hut added: “It’s always cyber-camides.”

A fan shared: “Shout in the language I learn on Duolingo”, and another asked: “Have you tried the RCR to” not love us “by Kendrick?

Another fan shared a thought that is probably in the minds of many others: “Please don’t let this be a brand change, the duo is too much an icon to lose.”

Duolingo Must have realized that their mascot and other characters in the company occupy a special place in the heart of many, so they have found a way to help fans with their mourning and earn money in the process.

“2025 overturned us all, but don’t worry! We monetize sorrow because we are a company,” shares a recent Tiktok video. “For the low price of $ 29.95, you can prove that you really like the duo and friends with a personalized coffin! Why treat your emotions when you can treat a payment?”

They shared that the sales product is entering “more funding from our stupid marketing ideas”.

Fans can buy lints with limited duration on the website.

Although it is not new to Duolingo To be slightly dislocated in their marketing, fans were not entirely ready to kill their beloved and well-known, duo.

A few days ago, from nowhere, the brand announced the premature death of duo, the brand’s face.

“It is with a heavy heart that we inform you that Duo, officially known as Duolingo Owl, is dead,” they wrote in a press release on social networks. “The authorities are currently investigating his cause of death and we fully cooperate.”

The message continued to share more of the sad story and concluded: “We appreciate that you respect the privacy of Dua Lipa at the moment”, which opened the door to the popular singer to join the action. And in turn, many brands began to cry the death of the owl and began to create content with their mascot, attaching them to Duo in a hilarious way. Many brands have also shared their condolences and jokes in the comments section of the publication.

Cap’n Crunch wrote: “Internet will never be the same again”, and Meow Mix shared: “My cat is not responsible”. Many others have also sounded with their own thoughts in the comments section.